Pronation and barefoot running

Whenever we’re selling Xero Shoes at a public event, a few people will come up to our booth, examine our barefoot sandals, and claim (with a strange tone of almost arrogance), “I can’t wear these. I pronate.” Sometimes they’ll pull out the third party endorsement, “My doctor says I pronate.” Or the less-convincing, “The shoe […]

is barefoot running good for you

The Death Of Barefoot Running

Imagine for a moment that you did extensive research into something, only to conclude that you need more research before you could make a meaningful statement about that something. Is that news? I don’t think so. Would any newspaper publish a headline: Scientists discover: We’re not sure yet! Nope. No news is not news. So, […]

The dumbest barefoot running study yet?

National Taiwan Normal University recently published a study in the journal, Gait & Posture, that might be the dumbest study ever done about barefoot running. Or, now that I think of it, it maybe it’s the best. Hmmm… Let’s start with the study and then I’ll tell you why it’s so stupid and so awesome at […]

Barefoot Running Expert Daniel Lieberman on The Colbert Report

Most barefoot runners know Daniel Lieberman from Chris McDougall’s best-seller, Born To Run. Dr. Lieberman is a professor of Evolutionary Biology at Harvard who has done some seminal research on barefoot running. One of his basic premises, from an evolutionary perspective, is that human’s ability to sweat allowed us to run for long distances, letting […]

run in your bare feet

International Barefoot Running Day Donut Dash!

 Join Xero Shoes for International Barefoot Running Day (IBRD) on Sunday, May 5th. IBRD is the brainchild of The Barefoot Runners Society, and the Colorado chapter has something special lined up: The 1st ever Barefoot Donut Dash! We’ll start at 10am at the Xero Shoes office — 5470 Conestoga Ct, Boulder, CO, 80301 — with […]

Does your barefoot running form look like this?

People always ask me for videos of barefoot running form. I usually avoid making them — because the way *I* run is not necessarily the way *you* should run. That said, here’s a video of Simon from Macedonia demonstrating what I think is some of the best barefoot form you’ll ever see. I think everyone […]

Will Barefoot Running Hurt You?

Will Vibram Five Fingers or Running Barefoot Injure You?

From the “Here we go again” department of the barefoot running world: About once every 2 months, some major news publication chimes in with one of these two stories:  “Barefoot Running is GREAT for you” or “Barefoot running is BAD for you.” The latest is of the latter variety and comes with headlines like this […]

Barefoot Sandals Shamrock Style

Happy, and barefoot, St. Patrick’s day!

Happy St. Patrick’s Day from Xero Shoes! I don’t know about you, but I’d love to find this barefoot sandal 4-leaf clover in my garden. I’m sure it would make you lucky if you found it;-) Since moving to Boulder, CO almost 20 years ago, I love St. Patrick’s day, not just because of the […]

Xero Shoes Barefoot Running Sandals on Shark Tank

We were on Shark Tank!

Did you see us on ABC’s Shark Tank? (if not, click here) Want to try a pair of Xero Shoes • Original Barefootware and have the fun and benefits of being barefoot… plus: The protection you want A perfect fit (you can trim them to size if you like) Style that expresses your personality (with […]

Xero Shoes Barefoot Running Sandals on Shark Tank

Xero Shoes on ABC’s Shark Tank on Feb 1st!

For all of you who, for the last 3 years, have said to us, “You guys should be on Shark Tank!”: You can stop saying it now You’ll appreciate how good of a secret we’ve kept 😉 While Lena and I were taking our first vacation since starting our company, we got an email saying […]