How to think like a shoe company

You know the saying “when all you have is a hammer, everything looks like a nail”? Well, it’s true for shoe companies, too. When all you have is padding and motion-control, everything looks like it pronates and lands too hard! Check out this video about the “secret” Adidas development center. Especially watch at the 2:10 […]

Barefoot in Asia – Regev’s Review

I just realized that I have a strange history with barefoot running, barefoot walking, and minimalist shoes. First, like most of us, I spent a lot of time barefoot as a kid in the Summer. I went to a camp in the Pocono Mountains (Camp Shohola just in case any readers also went there) and […]

Barefoot Sandals – the best minimalist running shoes

Every now and then, someone will smugly say to me: “Barefoot Sandals is an oxymoron. If you’re barefoot, you’re not wearing sandals, and if you’re wearing sandals, you’re not barefoot!” Yes, technically, that’s true. Barefoot is barefoot and shod is shod. And, I’ll admit, I’m normally a stickler for grammar. I hate when people say […]

Xero Shoes Win “Best Huaraches 2011”

Xero Shoes wins Best Huaraches Running Sandal 2011 Christian Peterson, better known as The Maple Grove Barefoot Guy, just announced his first ever Grovie awards for excellence in minimalist footwear. And we are thrilled to announce that Xero Shoes (formerly Invisible Shoes) won the Best Huarache category. Here’s what Christian had to say: 2011 was […]

Best Barefoot Running Shoes, you say?

What makes Invisible Shoes the best barefoot running shoes? We’ve been invited to show Invisible Shoes running sandals (well, walking, hiking, working out, hanging out, too) on television later this month. So we asked some of our customers who liked the idea of being on TV if they would submit a short “Why I like […]

Barefoot Running vs. Running Shoes

A barefoot running vs. running shoes “infographic” I’m get all geeky over well-presented information, and the graphic about barefoot running and regular running shoes from XRayTechnicianSchoools.net is a pleasure. Whenever someone says to me “Barefoot running can cause injuries” I remind them of the fact in 1/3 of the infographic: 90% (I heard 80%) of […]

How barefoot is barefoot, really?

Okay, Pop Quiz time: Which of the following fictitious barefoot running shoes gives you more of a barefoot feel: a.) ASICs  Nuttin’-2C with a 10mm thick sole b.) Brooks Zilch-City with a 1mm thick sole If you answered B, you’re mistaken. But if you answered A, you’re also wrong. Yes, my apologies, but this was […]

The little lie of barefoot running

As the barefoot running boom continues to explode, it’s important that we debunk the mythology that’s sprung up and face some facts. And perhaps the most obvious fact is this: If you run with anything between your skin and the ground, you are not barefoot runner. Let me say that again. If you wear Vibram […]

Jordan Flowers’ reviews Xero Shoes and…

Jordan Flowers just posted his review of Xero Shoes (formerly Invisible Shoes) and often mentions “other huaraches”, without mentioning names… but it’s kind of obvious who the comparison is to if you’ve been looking at huaraches. I must say that I’m thrilled to see someone independently discovering what we’ve been saying for 2 years 😉 […]

5 Common Stride Missteps

Let us guess, you ditched the cushioned clodhoppers only to find a new host of issues to deal with. Blisters on the bottom of your feet? Sore hips? Calves aching so much you can’t walk? Soak in some Epsom Salt and give yourself a break. No one said changing a lifetime of running habits overnight […]