Why Barefoot Running?

While barefoot running isn’t new, it’s popularity has been going through the roof since Christopher McDougall’s book, Born To Run, became popular in 2009. Ironically, Born To Run isn’t really about barefoot running. It’s about the Tarahumara Indians in the Copper Canyon of Mexico and how they’re able to run pain-free and injury free for… Read more

Do not “transition slowly” to barefoot running

The more time you spend around barefoot running and minimalist running — the more articles you read in magazines and newspapers, the more interviews you hear with doctors or runners, the more stories you see on the news, the more websites you see about it, the more research you hear about it — the more… Read more

Ankle support, Arch support, Flat Feet and High Arches

Do you need arch support? Ankle support? If so, try the newest product on the market today, FEET! New and improved for 2015 with built-in arch support and ankle support! You’ve tried everything else — shoes, orthotics, inserts — now try FEET! Their flexible construction with almost 1/4 of all the bones and joints in… Read more

Stand Up Paddle Boarding Sandals

Some people love the feeling of sand between their toes. Others. Not so much. Same thing with stand up paddle boarding. Some love to SUP bare footed. Others want a bit of protection, especially if they’re somewhere that they have to jump off onto a less-than-ideal surface (think coral, or rocks, or ewwy-gooey things 😉… Read more

Xero Shoes Sponsors the Warrior Hike

For the second year, Xero Shoes is a proud sponsor of Warrior Hike. What, you may ask, is Warrior Hike? Well, I can’t explain it better than what it says on their website: In 1948, Earl Shaffer told a friend he was going to “walk off the war” to work out the sights, sounds, and losses… Read more

Sandals for Barefoot Running? KWGN Investigates.

Vicky Evans from KWGN came out to our new office to check out Xero Shoes. What did she think? Watch the video and find out… While Vicky emphasized barefoot running, people enjoy Xero Shoes for, well, anything you can imagine doing in a sandal… and things you would NEVER do in a flip flop: A… Read more

GOSHEN Movie Trailer – Watch it here!

As many of you know, Xero Shoes were inspired by the Tarahumara of Mexico. First, we were inspired by their story of running enjoyably and injury-free into their 70s and beyond. Then we were inspired by the fact that they ran barefoot or in huaraches — sandals they made out of scraps of tire and… Read more