The “Tempurpedic Explanation” for barefoot running

You’ll enjoy this great talk with Josh Hewett from Top-Form-Fitness.com where we cover: The top problems people have when trying barefoot running (and their solutions) The three key moves that let you easily and comfortably run barefoot The 4 types of barefoot runners — knowing which you are changes EVERYTHING Why “minimalist” shoes are not… Read more

I woke up with plantar fasciitis… or did I?

It happened this morning. I woke up, took one step out of bed, and felt the searing pain in my heel that’s a sure sign of plantar fasciitis. Clearly, all this barefoot running isn’t good for me and caused this horrible injury. Except that it didn’t! In fact, I’ve had a cold and barely been… Read more

Xero Hero – Marissa Ruxin

We’re thrilled to welcome Marissa Ruxin as a Xero Hero. Here’s her story: I ran track and cross country in high school and had to take a whole season off because I got stress fractures in both shins due to my running and the shoes that I wore. People were telling me to get special… Read more

Congrats to our Thankwansmaskaversary winners!

Congratulations to the winners in our Black Cyber Thankwansmaskaversary 6-year Anniversary Celebration giveaway! Lena and I are very touched by all the wonderful comments and feedback we’ve gotten, and can’t wait to see what the NEXT six years brings for Xero Shoes (we have BIG plans). Without further ado, the winners, selected randomly, are: $25… Read more

Why Barefoot Running?

While barefoot running isn’t new, it’s popularity has been going through the roof since Christopher McDougall’s book, Born To Run, became popular in 2009. Ironically, Born To Run isn’t really about barefoot running. It’s about the Tarahumara Indians in the Copper Canyon of Mexico and how they’re able to run pain-free and injury free for… Read more

Do not “transition slowly” to barefoot running

The more time you spend around barefoot running and minimalist running — the more articles you read in magazines and newspapers, the more interviews you hear with doctors or runners, the more stories you see on the news, the more websites you see about it, the more research you hear about it — the more… Read more