The (Fake?) Barefoot Shoe Debate — Washington Post

Here we have it yet again. Most articles about “barefoot shoes” start by reporting RESEARCH (I’ll keep capitalizing that to make a point) and expert opinions on the pro-barefoot side, and bad arguments (at best) presented as the con-side, most of which don’t actually have anything to do with the RESEARCH. In the rare times […]

Best Walking Shoes for Men from Footwear News

According to Footwear News, TWO of the best shoes for walking all day come from Xero Shoes. In the article “The 20 Best Walking Shoes for Men to Wear All Day Long” (though I’m sure it only mentions men and not women for SEO reasons), Dr. Emily Splichal recommends a more minimalist shoe so that […]

Win a pass to the 2021 Mammoth Yoga Festival

Do you yoga? (that was the most entertaining way I could write that) If so, you can register to win one of TWO passes to the Mammoth Yoga Festival, Sept. 23-26, using our sweepstakes app, below this short video about the Festival. Mammoth Yoga Festival Sweepstakes Best of luck and happy yoga-ing 😉

Learn perfect running form from a ROBOT!

If you haven’t seen the videos of the Boston Dynamics robots, you MUST. They’re simultaneously, amazing and spooky (especially the videos of Spot, the robot “dog.” My favorite is the one below, because Atlas the robot has almost PERFECT running form! Check it out: Notice that his foot lands pretty much right under his body. […]

Xero Shoes makes Inc. 5000 for FIFTH year in a row

Inc. magazine today revealed that Xero Shoes ranked No. 1498 on its annual Inc. 5000 list, the most prestigious ranking of the nation’s fastest-growing private companies. This is the fifth year in a row that Xero Shoes makes the listing, as the company has grown by 316 percent over three years, from 2017 to 2020, […]

Xero Shoes at the Tokyo Olympics

Xero Shoes is proud to be the footwear supplier for USA Artistic Swimming and USA Archery. I know what you’re thinking: swimmers don’t wear shoes. True, but they need shoes to get to and from the pool and, hopefully, when they’re on the podium. Plus swimmers need strong feet and research from Dr. Sarah Ridge […]

Can you workout in bare feet? ABC 10 Sacramento finds out

Can you workout in bare feet? Your Life California asked that to Xero Shoes CEO, Steven Sashen To answer the question, think about baby feet. Yes, baby feet… those cute things at the end of their legs that we like to tickle and nibble. When a baby learns to walk, do you want to squeeze […]

Good luck to our Xero Shoes Olympians!

Did you know we are the footwear provider for a couple Olympic teams? Yup. We got a write up about this in the Denver Business Journal. We provide footwear for USA Artistic Swimming (formerly “synchronized swimming”) and USA Archery. Here’s a fun pic of the swimmers wearing their Colorado. No, they don’t actually wear our […]

Barefoot MYTHS debunked on Fox31 Denver

What are the Myths and TRUTH about being barefoot (whether you’re walking, running, climbing, lifting, or just getting into a store)? Xero Shoes CEO, Steven Sashen, takes a look at a few of these on @KDVRDenver * MYTH – being barefoot is dangerous. TRUTH – for a looong time, humans have been barefoot on terrains […]

Top Hiking Shoe for Women from Today.com

Thanks to Today.com who named the Z-Trek one of the best hiking shoes for women The Xero Shoes Z-Trek is a super lightweight, minimalist sandal that’s great for hiking, walking, even running. If you want a natural, barefoot, feel it’s a great sandal. But it’s not just for women. There’s a men’s version of the […]