LIVESTRONG.COM Names Xero Shoes' Prio as One of the Best Barefoot Lifting Shoes
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Xero Shoes Expands Operations, Moves to a New Office in Broomfield, CO
Xero Shoes Expands Operations, Moves to a New Office in Broomfield, COBroomfield, CO (November 11, 2023) - Xero Shoes, a natural footwear brand, moves to a new office location in Broomfield, Colorado to support the brand’s growth and market traction. The new office address is 320 Interlocken Parkway, Suite 100, Broomfield, CO 80021.At 15,615 sq. ft., the new office is more than double the size of Xero Shoes’ previous location, which measured 7,316 sq. ft. This expansion marks a significant milestone in the company's journey. Net revenue from January 1 through June 30, 2023, increased by 24 percent over the prior year for US and Europe. The additional space accommodates the growing team: Xero Shoes now has 96 full-time employees in the US and EU.Xero Shoes' commitment to providing natural, foot-shaped, comfortable footwear has led to substantial growth in recent years. Xero Shoes opened its first customer-facing retail store in April 2023 at 11777 East 55th Ave. Suite 101, Denver, CO 80239. In January 2022, the brand expanded to a 86,200 sq. ft warehouse, six times larger than the former.###
How should you pick the best weightlifting shoe?
SELF recommends their top 10 picks, including Xero Shoes Forza Trainer, a 2023 SELF Sneaker Award winner.Experts back up the benefits of a zero-drop, minimal sneaker.Podiatric Surgeon Dr. Jared Gremillion, DPT, says "Stability is key for weightlifting footwear. Shoes made with sturdy materials and a stiff, wide sole will contribute to that grounded feeling you want while strength training."Check out the picks: https://www.self.com/gallery/best-weightlifting-shoes SHOP THE FORZA TRAINER
Doctors of Running Reviews Xero Shoes HFS II
What does a physical therapist say about Xero Shoes newest HFS II?Dr. Matthew Klein, PT, conducted a thorough review of the HFS II from the lens of an expert in biomechanics, and you won't want to miss what he says:"The HFS II, like the HFS I, is my go-to all-day shoe. I have enjoyed these for their wider toe box, anatomic fit, solid security and having just enough cushioning while maintaining a high level of flexibility. The durability is awesome and the level of flexibility is exactly what I would want in a minimal shoe. The improved midfoot security is also a great step in the right direction and as mentioned I have had zero issues during movements in a variety of planes of motion.Read the full review which includes research and expert recommendations of how to wear these Xero Shoes at www.doctorsofrunning.com/2023/09/xero-hfs-ii-review-2023.html
Xero Shoes Launches New Barefoot Shoes for Running, Hiking and Casual Wear
Broomfield, CO (August 22, 2023) – Barefoot shoe brand, Xero Shoes, just launched eight new styles: two updated running shoes, two trail runners, a workout trainer, a waterproof hiking boot, a men’s casual moccasin, and a faux wool slipper. Now with more than 45 styles, Xero Shoes adds styles for every occasion to meet the growing demand, as worldwide searches for "barefoot shoes" have steadily risen since 2021, currently at “peak volume” according to Google Trends. “The talented designers on our team developed our brand into a full-fledged line that appeals to the masses,” says VP of Product Development, Shaun Aharam. “Our Chief Product Officer, Dennis Driscoll, established the foundation of our Xero Shoes’ DNA, which prioritizes natural movement, and with his guidance, we've maintained this focus while incorporating creative design elements.”Xero Shoes’ new styles will be 20+ percent off during the launch sale from August 22 through September 5. Shop and buy at xeroshoes.com/fall23sale in the US and xeroshoes.eu/fall23sale in Europe.Xero Shoes’ Fall/Winter lineup includes updates to bestsellers and new styles:RUNNING SHOES Scrambler Low – An ultra-lightweight trail runner, unparalleled lightness and flexibility are guaranteed by the fiberlite technology in the Michelin sole. HFS II - An evolution of the best-selling road running shoe, with a more aggressive tire tread-inspired outsole for comfort. Mesa Trail WP – A waterproof version of the best-selling trail shoe, Mesa Trail. This version keeps your feet dry on cold or wet runs in a surprisingly lightweight package. Speed Force II – The “closest-to-barefoot” racing flat. Co-founder and Masters All-American sprinter, Steven Sashen, uses this for training, racing, and everyday wear. WORKOUT/ATHLEISURE SHOE Nexus Knit – Provides comfort and style to wear for workouts and everyday activities, with a premium knit booty design that’s sleek, stylish, and breathable. HIKING BOOT Ridgeway – A waterproof mid-height hiking boot with a classic, retro look that strips away every bit of unnecessary weight and stiffness. CASUAL SHOES Pagosa – This slipper is light as a feather, the vegan-friendly synthetic wool keeps you cozy in cool weather. The collapsible heel lets you wear it as a slide if you like. Kona – A coastal-style slip-on moccasin for men, made with lightweight, breathable chambray cotton. As Xero Shoes’ founders and co-CEOs, Steven Sashen and Lena Phoenix discussed on the “How I Built This” podcast, the brand may have started with just a “barefoot running sandal kit” in 2009, but now has a cult-like following of people who never want to wear anything other than the brand’s lightweight, comfortable, foot-shaped shoes, boots, and sandals.Xero Shoes distinguishes itself from other brands by prioritizing natural comfort through a foot-first design. This includes a wider, foot-shaped toe box, a non-elevated “zero-drop” heel, a flexible sole that allows feet and toes to bend and move naturally and that’s so durable it’s backed with a 5,000-mile sole warranty.###
Xero Shoes Makes the Inc. 5000 for the 7th Time
Your browser does not support the video tag. NEW YORK, August 15, 2023 – Inc. revealed today that Xero Shoes ranks No. 1,861 on the 2023 Inc. 5000, its annual list of the fastest-growing private companies in America. The prestigious ranking provides a data-driven look at the most successful companies within the economy’s most dynamic segment—its independent, entrepreneurial businesses. Xero Shoes' had a three-year revenue of 302 percent. Co-CEO Steven Sashen said, "We're thrilled to be honored again and couldn't do it without our dedicated employees, who go above and beyond: whether they're designing natural footwear, servicing our customers, marketing our products, or picking and shipping boxes of shoes." As Co-CEO Lena Phoenix said on the "How I Built This" podcast earlier this year, "We have an evangelical customer base that is eager to grow with us, and we're excited to see what's next." The Inc. 5000 class of 2023 represents companies that have driven rapid revenue growth while navigating inflationary pressure, the rising costs of capital, and seemingly intractable hiring challenges. Among this year’s top 500 companies, the average median three-year revenue growth rate ticked up to an astonishing 2,238 percent. This year’s Inc. 5000 companies have added 1,187,266 jobs to the economy over the past three years. ###
SELF Sneaker Award: Xero Shoes Forza Trainer
45 Testers 44 Brands 160 Shoes And.... Xero Shoes' Forza Trainer is a winner for the 2023 SELF Sneaker Awards as the Best Weightlifting Sneaker. Why SELF loves it: "The most minimal shoe on this list, the Xero Forza Trainer focuses on one thing and one thing alone: keeping you stable and comfortable. As it should: Weightlifting shoes are usually best without any added fluff, to keep you close to the ground and provide more power and control through the foot. This shoe ticks all those boxes. It also has a midfoot strap for a more custom fit, ensuring you stay secure and stable." One tester said: “I love that these shoes can snug down to my personal preference: They can fit like a glove or loosen up depending on the activity. They’re extremely light and easy to throw in my gym bag or bring along on a trip. Perfect for all of my weightlifting workouts.”Learn more about barefoot shoes for weightlifting.
Xero Shoes Partners with Team Novo Nordisk through 2024
Xero Shoes Partners with Team Novo Nordisk through 2024Barefoot-inspired Footwear Benefits both Athletes and Staff(Broomfield, CO) August 8, 2023 – The world’s first all-diabetes professional cycling team, Team Novo Nordisk, has partnered with Xero Shoes as their official off-bike footwear.Cyclists wear rigid sport-specific shoes while riding, but off the bike comfortable footwear that allows for a natural range of motion in the feet and toes could benefit riders. For example, according to Dr. Sarah Ridge’s research, walking in minimalist shoes has been shown to build foot strength as much as doing an 8-week foot strengthening exercise program. Xero Shoes’ wider, foot-shaped toe boxes and flexible soles could help with active recovery, whether that’s for riders after a day of training or racing, or for their support staff who are on their feet all day.“We’re extremely pleased to be working with Xero Shoes,” said CEO and Co-Founder of Team Novo Nordisk, Phil Southerland. “Xero Shoes are an up-and-coming American brand and with their ethos and the thought that goes into their whole design and manufacturing process, it’s a perfect partnership for Team Novo Nordisk.”"We're thrilled to help Team Novo Nordisk not only perform better on their bikes by integrating our footwear into their lives but also to spread their inspiring message of resilience and determination," says Xero Shoes CEO, Steven Sashen.Adds Southerland, “It’s important for us as a team to work together with partners who share our goal not only to inspire, educate and empower but also to stay true to the natural aspects of performance and we feel that Xero Shoes will be a great fit for us.”With a shared commitment to promoting health, wellness, and athletic achievement, Xero Shoes and Team Novo Nordisk aim to redefine what is possible.Team Novo Nordisk’s only US athlete, Logan Phippen, has raced on the team for the past seven years, two years at the WorldTour level with the pro team and five years on the development team. Phippen was diagnosed with Type 1 Diabetes at 24, and with the guidance of his medical team, was back on the bike within a week.###ABOUT XERO SHOESXero Shoes was founded in 2009 on the floor of a corner of a spare bedroom by husband and wife co-founders Steven Sashen and Lena Phoenix, offering a simple “DIY sandal making kit”. Today the company offers a complete line of 39 casual and performance shoes, boots, and sandals. Xero Shoes has customers ranging in age from 2-92 in 97 countries who wear their shoes for every occasion and activity. Xero Shoes’ barefoot-inspired designs let your feet function the way nature intended while giving you the protection and style you’re looking for. The company’s mission: Providing the comfort and benefits of natural movement footwear so people can “Live Life Feet First”. ABOUT TEAM NOVO NORDISKTeam Novo Nordisk is a global all-diabetes sports team of cyclists spearheaded by the world’s first all-diabetes professional cycling team. In 2012, Phil Southerland, co-founder and CEO of the team, and global healthcare company Novo Nordisk came together to create Team Novo Nordisk, based on a shared vision to inspire, educate, and empower people around the world affected by diabetes and promote a healthy and active lifestyle. For more information, visit www.teamnovonordisk.com.
Z-Trail EV in Wired, Gear Patrol, and Today.com
Z-Trail EV Men SHOP Z-Trail EV Women SHOP Z-Trail Kids SHOP WIRED picks the Z-Trail EV as the 'Best for Minimalists' in their Beach Running GuideHere's what WIRED had to say about the most minimal shoe on the beach running guide:"The Z-Trail EV made our best overall spot in our best barefoot shoes guide, and WIRED product writer Scott Gilbertson calls them the best shoes he’s ever worn. Compared to other shoes, there’s hardly any material on them, so you can barely feel them when you’re running."Gear Patrol names Z-Trail EV as one of the "Best Hiking Sandals'Named as the "Best for short hikes", here's what editor Hayley Helms had to say:"Weighing in at a scant 5.4 ounces, the Z-Trail EV is as light as a hiking sandal gets. It eschews thick straps, extra padding and oversized buckles but it drops most of its weight by using a super-thin 10-millimeter sole...The Z-Trail EV is best for shorter hikes and water activities, or for people who want a protected barefoot walking feel."Today.com listed the "Best Walking Sandals" and recommends the Z-Trail EVPodiatrist Dr. Alissa Kuizinas recommends the Z-Trail EV as the best pick for hikers and it's no surprise why:These shoes are equipped with quick-dry webbing straps crafted from recycled water bottles. Additionally, the brand says the shoes' zero-drop heel design promotes proper posture, balance and agility, while the flexible sole bends and flexes with each step.
SHAPE: Best Zero-Drop Shoes are Xero Shoes' Mesa Trail II
SHAPE names Xero Shoes' Mesa Trail II as the best zero-drop shoes overall!Why We Like It: Great for trail running, hiking, and off-road roaming, the Xero Mesa Trail II is the ultimate adventure buddy.It's Worth Noting: The toe-box is intentionally wide to allow your toes to spread and grip the ground. It may be too wide for folks with narrow feet.So what is a zero-drop shoe? Podiatrist Dr. Alissa Kuizinas says, “The benefit of zero-drop shoes compared to shoes with a heel drop is that they allow your foot to function and move from its natural position— which means you’re walking or moving as efficiently as possible."And Xero Shoes' partner, Christopher McDougall, loves these shoes as well: “The first time I wore Mesa 11s, I ran ten miles of trails and waded two creeks before arriving home and forgetting I had them on,” he says. “That’s how rugged they are, yet comfortable.” READ MORE
Robb Report: Best Water Shoes includes Xero Shoes' Aqua X Sport
Robb Report's "10 Best Water Shoes" features Xero Shoes' Aqua X Sport as the "Best Sneaker-Style Water Shoes". Author Beau Hayhoe writes, "Some of our favorite water shoes appear like sneakers at first glance... Xero Shoes uses a drainable mesh upper in a vivid blue, then sets it atop its proprietary FeelTrue rubber sole for flexibility and grip—great for any terrain. Even better are the quick-dry liners and non-absorbent tongue that gives it a super-lightweight feel underfoot." Read More
Marathon Handbook Reviews: Xero Shoes' Born to Run Shoe
Are we really born to run barefoot? Marathon Handbook's Paul Freary, aka "The Running Shoe Guru", does a deep dive review of our new Born to Run Mesa Trail shoe.Watch the review to learn about: what makes a natural shoe the barefoot running experience why you should run in a minimal shoe and recommendations to get started WATCH THE REVIEW
Well + Good: Best Barefoot Sandals
Xero Shoes' Jessie makes the list of Well + Good's "Best Barefoot Sandals". Xero Shoes' Jessie is a fashionable woman's sandal that pairs well with your favorite outfit. Two experts advocate the benefits of barefoot: “Your foot has everything it needs to support and cushion itself…When you contain it in a shoe, you start to lose some of the function of the foot. We need to let our feet move the way our feet are adapted to move.” -Dr. Irene Davis, Phd and researcher at USF “Unlocking that natural movement of barefoot sandals can strengthen not only your foot, but boost balance and offer benefits all the way up your spine.”-Dr. Emily Splichal, Podiatrist Read More
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