Prio Running and Fitness Shoe - Men
Prio Running and Fitness Shoe - Men
5,000 Mile Sole Warranty
79,127 5-Star Reviews
Free Shipping $99+
- Best selling Xero Shoes of all time
- Lightweight, comfortable for-everything shoe
- Perfect balance of comfort and protection
– Todd E
Natural comfort, performance, and health.
Increased Balance
"Zero-drop" non-elevated heel for proper posture. Low-to-the-ground design for balance and agility.
Responsive Feeling
Our FeelTrue sole protects your foot while giving your brain the feedback and stimulation required.
Wide Toe Box
"Zero-drop" non-elevated heel for proper posture. Low-to-the-ground design for balance and agility.
Customer Reviews
Your Questions, Answered.
Shoe sizing, especially online, is not a perfect process. That's why we have a free exchange policy.
For EU/UK sizing, there's a conversion chart at the bottom of the Prio product description.
The Prio fit true to size. We recommend going with your usual athletic shoe size.
Also, the Prio is wider than conventional running shoes.
Sizing for a shoe is different than a sandal, so if you own one of our sandals, that doesn't mean you'll pick the same size in the Prio, so use the measuring info if you can.
Keep in mind, though, that because the foot is three-dimensional, any two-dimensional measuring tool, such as a ruler or Brannock device®, can only approximate your true shoe size. Manufacturers model their shoes on different foot shapes, which is why you might be an 8 in one brand and a 9 in another.
If your foot is really narrow and smaller than a men's 10, you may want to check out the "women's" Prio. The conversion between men's and women's is 1.5, so a men's 8 is the same as a women's 9.5.
I'll admit, this is one of my favorite things about the Prio.
The huarache-sandal inspired heel strap can be used to hold your heel and ankle in place. Pull the straps through the ankle holes in the sole, and then lock them in place with the laces.
The instep straps can be used to secure your instep, which can free up your toes and forefoot to relax and function better. Use the laces to tighten or loosen them to your liking.
The Prio is our best-selling "do almost anything" shoe -- running, hiking, working out, you name it. With a durable upper, it provides a bit more protection.
The Speed Force is our lightest, "most barefoot" shoe. More feedback as you step and a mesh upper that holds like a glove, you get a "barely there" experience.
The HFS is lighter than the Prio, more rugged than the Speed Force. The HFS's sole has a tire tread-inspired sole that's made to handle roads and have extra traction. The huarache-inspired midfoot and instep straps are "hiding" behind a protective welded material. And the moisture wicking lining for extra comfort and breathability.
Practically anything. The Prio is our first "performance" shoe.
It's great road running, light trail running, walking, hiking, working out, Crossfit, biking, slacklining... it's obviously up to you. Once you get them on, I'm sure you'll do things we never thought of (and we want to see pictures of that!).
Put on your Prio and Live Life Feet First!





















