The Xero Blog
Minimalist sandals are our life!
Xero Shoes on Shark Tank... AGAIN!
We were on Shark Tank!
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Minimalist sandals are our life!
When Lena and I started Xero Shoes in November 2009, we thought, "Oh, this'll be a nice little hobby business." We never anticipated it growing as much as it has, or working as hard as we work ;-)After appearing on Shark Tank last night, we've been SWAMPED with orders, emails, phone calls.I've been awake and on my feet (I have a treadmill desk) for about 40 hours (don't even ask me about the list of technical problems we ran into). Lena's working on 1/2 the sleep she normally gets. And everyone else in the office -- Bill, Kim, and Rudy (Dennis is in Asia working on some very exciting new products) -- put in a great effort today.Here's what 500 orders looks like (and we've got another 200 left to go!). Our mailman is going to hate us on Monday.In the middle of my brain-deadness, I want to say how grateful we are to share Xero Shoes and the idea of natural movement with everyone. Getting dozens of emails every day from people who are doing everything from taking a stroll to running an ultramarathon... well, it makes these long days worthwhile. So, THANKS!

Xero Shoes on Shark Tank... AGAIN!
We just got the word from ABC and Mark Burnett Productions that our Shark Tank episode is re-airing on Friday, May 31st.Frankly, we're still reeling from the effects of our original air date in February. We sold over 3,000 pairs of Xero Shoes barefoot sandals after the show aired... and that was in the middle of WINTER!Lena and I are tremendously grateful for all the things that have happened as a result of being on the show (if you haven't seen it yet, I won't spoil the surprise of what happened). Thanks to getting recognized (at events where there are a lot of entrepreneurs, we're like rock stars :-P ), and thanks to the exposure, we've met dozens of people who are helping us improve our products, our marketing, our business... everything but our ability to take a day off.So there are a lot of changes coming up. You'll see the look and feel of the website changing, some new ways to discover and share lacing and tying styles, contests that you can enter (What can YOU do with Xeros?), and some new products that are on the way.We can't wait to see what the next few months bring. We're always excited to see how barefoot living (which is more than just running barefoot) spreads, how one family member gets a pair of Xero Shoes and then everyone else in the family orders a pair a week later.And we're thrilled that we've been able to provide more support to the Tarahumara Children's Hospital Fund than we ever thought we could.Watch us on Friday, and join in on Twitter and Facebook and Instagram. Tell everyone what you like about your Xero Shoes! On Twitter, use #sharktank and @xeroshoes.

We were on Shark Tank!
Did you see us on ABC's Shark Tank? (if not, click here) Want to try a pair of Xero Shoes • Original Barefootware and have the fun and benefits of being barefoot... plus: The protection you want A perfect fit (you can trim them to size if you like) Style that expresses your personality (with fun lacing or decorative add ons) An affordable price Complete natural movement Our 5,000 mile warranty As of March 2020: Over 650,000 items sold in more than 130 countries, all for people who love Xero Shoes for: Walking Hiking Camping Paddle boarding Yoga Crossfit Kayaking Working out Jogging Running 100-mile ultramarathons! ... and having fun! Our DIY barefoot sandal kits are the perfect project for the family... you can make your own shoes in just a few minutes. Or you can let us do the work with our ready-made shoes and sandals. Not sure what to get, or ordering for a friend or family member? Get a gift certificate instead.

Xero Shoes on ABC's Shark Tank on Feb 1st!
For all of you who, for the last 3 years, have said to us, "You guys should be on Shark Tank!": You can stop saying it now You'll appreciate how good of a secret we've kept ;-) While Lena and I were taking our first vacation since starting our company, we got an email saying that we're scheduled to appear on Shark Tank on Friday, February 1st. The show is on ABC and airs at 9pm Eastern and Pacific, 8pm Central and Mountain time.For those who don't know the show, check out ABC.com. For those of you who know Dragon's Den from the U.K. and Canada... same idea (in fact, 2 of the same Sharks).In essence, Lena and I will be pitching 5 investors -- the Sharks -- to get an investment in our company and take it to the next level.We couldn't be more excited than to see what happens when we air, and when over 7 MILLION people discover our barefoot sandal company.BTW, we appear as Xero Shoes on the show and, if all goes well, we'll be using our new site at www.XeroShoes.com starting next week!Fingers crossed!
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