Why Barefoot Running?

While barefoot running isn’t new, it’s popularity has been going through the roof since Christopher McDougall’s book, Born To Run, became popular in 2009. Ironically, Born To Run isn’t really about barefoot running. It’s about the Tarahumara Indians in the Copper Canyon of Mexico and how they’re able to run pain-free and injury free for […]

Bernard Lagat Won’t Run Barefoot?

This just in from the “WHAT A SHOCK… NOT” category: Runner who gets paid millions from shoe company says he won’t run barefoot! In an interview with The Guardian, Bernard Lagat, the Kenyan-American 13-time medal winning middle- and long-distance runner, is asked by Kate Carter: So, um, ever run barefoot? Bernard’s response: [Laughs] Well, since […]

Running Shoe Insider Magazine

Running Shoes Insider Magazine – Secret edition!

After some sneaky social engineering, I got my hands on a copy of Running Shoe Insider, the magazine for running shoe makers and sellers. Up until now I had only suspected what they were really talking about behind closed doors. But now we know! Here’s a photo of the cover. I’m sure you’re as outraged […]

Barefoot Running is Bad For You!

Is barefoot running good or bad for you?  Despite the growing popularity of barefoot running, many people still believe the myth that barefoot running is bad for you.  People who THINK barefoot running is bad for you will bring up certain assertions we will address below.  If someone tries to convince you that barefoot running […]

find YOUR run

Do you know how many runners there are in the US? Take a guess. No…a little higher. There are approximately 49.4 million runners. That is roughly 1 out of 6 people. Runners of all kinds: casual runners, committed runners, weekend warriors, sprinters, 5k runners, marathoners, ultra runners and everything in between. If you haven’t noticed, […]