The Lena minimalist casual shoe for women is here!

The Lena is ON SALE! Save 20% through Sunday, February 26th!  CLICK HERE We announced our first closed-toe shoe in October 2016, the Hana. The Hana is mostly a “men’s” shoe, even though there are LOTS of women who wear it. Well, we’re thrilled to announce the “sister” to the Hana… the Lena. And, yes,… Read more

Xero Communication

All footwear was minimalist prior to the early 70s. Every shoe was, basically, a “barefoot shoe.” But now we’ve had over 40 years of heavily padded, motion-controlled shoes. And when you combine 4 decades of time with billions of dollars of marketing, everyone thinks that you NEED those shoes… even though there is no evidence… Read more

Can I get you a 3-D printed deck chair for your trip on the Titanic?

It’s the newest, greatest, thing to ever hit footwear. 3-D printing! Under Armour is launching 3-D printed shoe components made with their “5-axis simultaneous machining center.” And New Balance returns the volley with 3-D printed midsoles made with “selective laser sintering.” Other “Big Shoe” companies are also fast tracking 3-D printed products. If there were… Read more

Why you want flexible footwear

m c schraefel (yes, that’s how she writes her name) offers not only an awesome review of our new Umara Z-Trail sandal, but a great explanation of WHY you want flexible footwear. As you’ll see, it’s not rocket science: Almost 1/4 of all the bones and joints in your body are in your feet. Your… Read more

Introducing our newest sport sandal – Umara Z-Trail

We’re extremely proud to announce our newest Xero Shoes product — the Umara Z-Trail sandal. Why are some people calling it “The Ultimate Sandal 2.0”? Well, last year’s Z-Trek seemed to be the Ultimate Sandal… but the new Z-Trail takes it a step further. It gives you an unparalleled combination of: Protection Comfort Light Weight… Read more